AURELIA PR

Consultant Head of Fashion & Lifestyle

Prada · Salvatore Ferragamo · Rosewood Hotels · Miu Miu · Elie Saab · Lancome · Moet et Chandon

FASHION PUBLIC RELATIONS · CATWALK SHOWS · EVENTS

Maternity Cover Contract to manage the Fashion & Lifestyle Division of one of London’s leading luxury public relations companies. Agency had just won the Prada account and needed a respected Communications Expert to ‘step in’, handle new, VIP client as well as ensuring business continuity across high profile portfolio

milan fashion week

Managed UK media attendance at MIlan Fashion Shows for Prada, Miu Miu & Salvatore Ferragamo. Created new seating plan templates for clients to ensure correct placement of press at shows. Also oversaw invitations to key media for dinners with Miuccia Prada and Wanda Ferragamo

lancome color DESIGN awards

Prestigious partnership between Central St Martins College of Art & Design and Lancome Paris. Students were briefed to create a collection to celebrate the launch of the latest colour palette. Some of the UK’s most influential design talent has won Award including Jonathan Saunders and Christopher Kane.

Headed up project management team from initial meetings with Louise Wilson, course director of Central Saint Martin’s Fashion MA and Fred Farrugia, Artistic Director at Lancome to agree student brief, to venue and talent selection, guest list, catering and maximising pre/post event media coverage